Why Your Church Facebook Page is Missing the Mark (And How You Can Fix It)

You already know Facebook has one of the most massive audiences online, but for some reason, your church Facebook page isn’t attracting many people at all. What’s going wrong? You post content, share upcoming events and more, but still, you only have a handful of members who regularly check in. Before you give up on Facebook, give your Facebook strategy an overhaul and try again. You may just need a few tweaks to make this social media giant one of the best ways to expand your reach. Why You Should Stick It Out You might think Facebook isn’t worth it …

Utilizing Facebook To Grow Your Church Community

You want to grow your church community, but where should you start? Facebook is the king of social media and the perfect place to start growing your church. The good thing is Facebook offers numerous ways to reach out to your members and the entire Facebook community. The key is to be as active on the platform as you are in your church. With the help of social media savvy volunteers, Facebook could become one of the most powerful tools you have for engaging and growing your church. Use Facebook Ads Facebook ads reach the millions of daily users on …

If Your Church Isn’t Making Social Media A Priority – This Happens

Sometimes it’s hard to make social media a priority in your church when you’re already pulled in so many different directions. However, it has to be a priority. It’s one of the best ways to market your church, engage members, reach new people and create a thriving community that expands outside your church walls. If you rarely update your social platforms, you could face some serious negative consequences. As bad as that may sound, neglecting social media does have the power to work against your church. Your Church May Seem Nonexistent Social media is one of the top five ways …

How To Write The Ultimate Social Media Strategy For Your Church

Creating the ultimate social media strategy for your church does take time, but it’s well worth the effort. When you enter into social media haphazardly, you’ll get limited results. As with anything, a little careful planning goes a long way. Take the time to sit down and create a strategy that works well for your church. While it’s fine to learn from others, always adjust tactics to best meet your church’s needs. Know Where Your Audience Is Before you do anything, you have to choose which platform(s) you’ll use. If you have a limited budget, you might want to stick …

How To Use Facebook To Expand Your Church’s Reach

You may already know that Facebook is useful for churches, but do you really know how to use Facebook to expand your church’s reach? At first, it might seem overwhelming. When should you post? What should you say? How do you create ads and are they even effective? Facebook is complex, but when you know how to use it right, it’s a highly effective way for churches to not only engage with their current members, but reach people worldwide. Increase Engagement With Facebook Groups While you should have your own Facebook page, a great addition to that is a Facebook …

The Best Social Media Platforms For Your Church

Whether you love it or hate it, social media is a great tool for bringing people together, including your church members. Social media platforms let your church connect with members 24/7 and meet new people, who could eventually become new members. The key is using the right platforms. While there are numerous social networks, many of which you’ve probably never heard of, a choice few have thriving communities and are ideal for getting your church noticed online. Facebook Facebook shouldn’t come as a surprise. According to a 2018 Pew Research Center survey, 68% of adults in the US say Facebook …

How To Harness The Power Of Facebook Groups

How To Harness The Power Of Facebook Groups

Facebook groups are the perfect way for people to come together over shared interests, including their faith. If your church doesn’t already have a Facebook group, what are you waiting for? By harnessing the power of this highly effective Facebook tool, you not only engage your current members, but draw more in. Think of your own group as a way for everyone to talk about their faith and share their stories 24/7. It’s a great compliment to any church website. Understanding Facebook Groups Before you start harnessing their power, it’s important to have a little bit of background on Facebook …

How-Much-Should-I-Spend-On-Facebook-Advertising

How Much Should I Spend On Facebook Advertising?

Marketing your church isn’t quite as easy as traditional word of mouth anymore, but you still have to drive growth somehow. Modern word of mouth involves getting your church noticed online. This is where Facebook advertising can help. Despite the fear that marketing on social media is too expensive, even small churches with minimal budgets can benefit from Facebook ads. Thanks to targeted ads, your money goes to reaching the right audience. Create A Marketing Budget Before you decide how much to spend on Facebook advertising, create a set marketing budget. No matter how much you want to reach the …

When Facebook Gets All Nasty About Your Church

When Facebook Gets All Nasty About Your Church

Facebook was created as a way to socialize with friends and family, but sometimes it turns into a place filled with negativity and bullying. This doesn’t mean the social network isn’t a great place for your church members to connect and to connect with potential members too. You just have to be prepared for the nastiness. Creating a strategy now will help your church handle the worst Facebook has to offer. Don’t let a few naysayers stop your church from enjoying socializing online. Understand What Facebook Offers Your first step is to understand your options for managing your church’s Facebook …

5 Social Media Mistakes That Are Hurting Your Church

Social media is one of the best ways to reach new members and engage current members, especially younger ones. However, social media mistakes could turn this highly effective tool against your church. The last thing you want is to drive people away. Luckily, these common mistakes are easy to avoid. With a little planning, Facebook, Twitter, and all the others could become your church’s online community. 1. Posting And Forgetting The top reason people use social media is to stay in contact with friends. When members and potential members find your church on social media, they expect to experience some …