If Your Church Isn’t Making Social Media A Priority – This Happens

Sometimes it’s hard to make social media a priority in your church when you’re already pulled in so many different directions. However, it has to be a priority. It’s one of the best ways to market your church, engage members, reach new people and create a thriving community that expands outside your church walls. If you rarely update your social platforms, you could face some serious negative consequences. As bad as that may sound, neglecting social media does have the power to work against your church. Your Church May Seem Nonexistent Social media is one of the top five ways …

How To Write The Ultimate Social Media Strategy For Your Church

Creating the ultimate social media strategy for your church does take time, but it’s well worth the effort. When you enter into social media haphazardly, you’ll get limited results. As with anything, a little careful planning goes a long way. Take the time to sit down and create a strategy that works well for your church. While it’s fine to learn from others, always adjust tactics to best meet your church’s needs. Know Where Your Audience Is Before you do anything, you have to choose which platform(s) you’ll use. If you have a limited budget, you might want to stick …

Why Social Media Is Changing The Way You Do Church

Social media use in relation to church is nothing new, but many churches are using social media to change how they reach and interact with others. It’s not just about sharing scripture or marketing upcoming events. Instead, churches are extending their walls to encompass social media followers too. If you want to get more from your social platforms, start using it to change how you do church. You’ll not only reach more people, but possibly grow your church too. Open Conversations With Non-Believers People of all types are on social media, including non-believers. While striking up conversations in person is …

8 Ways Churches Can Use Twitter Effectively

When you’re using a platform with a limited character count, it might seem difficult to find the right ways to make the most of it. However, churches can use Twitter effectively to reach a much wider audience. You’re able to send your message to millions of people at once. The key is knowing what type of content to share. When you tweet things your target audience will love, Twitter could easily become your church’s best marketing and branding platform. 1. Inspire Through Visuals Content that includes a visual element gets 94% more views, which means tweeting images, video clips, infographics …

Why You Need To Include Media On Your Church Website

Does your church website seem rather bland? Is it all work and no play, at least no play button that is? If your church rarely uses images and videos on your site, you could be driving visitors away. No matter how engaging the textual content might be, you need visual media on your church website. Sound ridiculous? Think about how you engage with content online. You’re more likely to watch a quick video than consume a long-form blog post with no images. Keeps Members Caught Up One of the most important reasons to include media on your church website is …

How To Write The Ultimate Leader Profile

One of the things your church website should include is a leader profile on each of your church leaders. Think of this as a digital introduction to your site’s visitors. These are potential new members and they want to learn a little about you before visiting your church. However, your leadership profile has to be engaging, yet friendly. Take your time when writing it and it could be what sways someone to try your church this weekend. Why It Matters? Before the Internet, people just had to take a chance on a church via word of mouth alone. Naturally, your …

Who Visits Your Church Website?

The answer might seem incredibly obvious, but stop and think about it carefully for a just a moment. Who really does visit your church website? If you’re not seeing much engagement, online donations or an increase in members, your site might not be attracting the right audience. The key is to build your site’s content so it attracts visitors who are a good match for your church. Don’t worry if you’re not reaching the right people just yet. With a few tweaks and a little research, you’ll help the right people find your church’s website. Identify Your Target Audience The …

7 Tips For Managing Your Churches Google AdWords Grant

Managing your church’s Google AdWords grant might seem impossible at first. After all, how are you suddenly supposed to spend $10,000 per month on effective ads? The good thing is it’s not that difficult. While it does take some getting used to at first, it’s more about knowing your target audience than anything else. The best thing to do is sit down and carefully create a strategy to start with. Change it as needed as you learn more about what does and doesn’t work. 1. Use Geo-Targeting Step one is to always use geo-targeting. In fact, geo-targeting is a requirement …

Is Your Church Eligible For Google Nonprofits Grant?

As you may have already realized, marketing your church isn’t cheap. In fact, it could easily eat away at your budget, leaving little left behind for ministry. However, Google works to help support nonprofits in their marketing efforts. Through the Google nonprofits grant, you could be eligible for $10,000 in free AdWords credits every month. It’s important to note that not all nonprofits and churches are eligible. If you’re not sure, see if you meet the requirements below and then apply. Google For Nonprofits Program Before you’re eligible for the Google nonprofits grant, you have to apply for the Google …

How Nonprofits Can Benefit From A Google AdWords Grant

A Google AdWords grant could make a major difference for your church and be the perfect marketing solution that doesn’t cost your church a dime. As long as you’re willing to maintain an active website and really focus on creating great ads, this grant helps your church with many of the most common problems, such as boosting donations. If you’re still on the fence about applying for a Google AdWords grant, think about all the benefits. You have nothing to lose by at least trying and everything to gain. Gain More Volunteers Your ads are served to potentially millions of …