8 Ways Churches Can Use Twitter Effectively

When you’re using a platform with a limited character count, it might seem difficult to find the right ways to make the most of it. However, churches can use Twitter effectively to reach a much wider audience. You’re able to send your message to millions of people at once. The key is knowing what type of content to share. When you tweet things your target audience will love, Twitter could easily become your church’s best marketing and branding platform. 1. Inspire Through Visuals Content that includes a visual element gets 94% more views, which means tweeting images, video clips, infographics …

Why You Need To Include Media On Your Church Website

Does your church website seem rather bland? Is it all work and no play, at least no play button that is? If your church rarely uses images and videos on your site, you could be driving visitors away. No matter how engaging the textual content might be, you need visual media on your church website. Sound ridiculous? Think about how you engage with content online. You’re more likely to watch a quick video than consume a long-form blog post with no images. Keeps Members Caught Up One of the most important reasons to include media on your church website is …

How To Write The Ultimate Leader Profile

One of the things your church website should include is a leader profile on each of your church leaders. Think of this as a digital introduction to your site’s visitors. These are potential new members and they want to learn a little about you before visiting your church. However, your leadership profile has to be engaging, yet friendly. Take your time when writing it and it could be what sways someone to try your church this weekend. Why It Matters? Before the Internet, people just had to take a chance on a church via word of mouth alone. Naturally, your …

Who Visits Your Church Website?

The answer might seem incredibly obvious, but stop and think about it carefully for a just a moment. Who really does visit your church website? If you’re not seeing much engagement, online donations or an increase in members, your site might not be attracting the right audience. The key is to build your site’s content so it attracts visitors who are a good match for your church. Don’t worry if you’re not reaching the right people just yet. With a few tweaks and a little research, you’ll help the right people find your church’s website. Identify Your Target Audience The …

7 Tips For Managing Your Churches Google AdWords Grant

Managing your church’s Google AdWords grant might seem impossible at first. After all, how are you suddenly supposed to spend $10,000 per month on effective ads? The good thing is it’s not that difficult. While it does take some getting used to at first, it’s more about knowing your target audience than anything else. The best thing to do is sit down and carefully create a strategy to start with. Change it as needed as you learn more about what does and doesn’t work. 1. Use Geo-Targeting Step one is to always use geo-targeting. In fact, geo-targeting is a requirement …

Is Your Church Eligible For Google Nonprofits Grant?

As you may have already realized, marketing your church isn’t cheap. In fact, it could easily eat away at your budget, leaving little left behind for ministry. However, Google works to help support nonprofits in their marketing efforts. Through the Google nonprofits grant, you could be eligible for $10,000 in free AdWords credits every month. It’s important to note that not all nonprofits and churches are eligible. If you’re not sure, see if you meet the requirements below and then apply. Google For Nonprofits Program Before you’re eligible for the Google nonprofits grant, you have to apply for the Google …

How Nonprofits Can Benefit From A Google AdWords Grant

A Google AdWords grant could make a major difference for your church and be the perfect marketing solution that doesn’t cost your church a dime. As long as you’re willing to maintain an active website and really focus on creating great ads, this grant helps your church with many of the most common problems, such as boosting donations. If you’re still on the fence about applying for a Google AdWords grant, think about all the benefits. You have nothing to lose by at least trying and everything to gain. Gain More Volunteers Your ads are served to potentially millions of …

Ad Grants For Churches – What You Need To Know

The first thing you think of when it comes to using ads for your church is the cost. That’s not surprising, but what if there was a free way to boost your church marketing? Google ad grants for churches and other nonprofits are designed to help you benefit from the power of Google without hurting church finances. Before you apply, it’s important to know how the grants work and whether they’re the right choice for your church. The Basics Of Ad Grants For Churches Google provides churches and other nonprofits with $10,000 worth of AdWords advertising every month. Of course, …

7 Things That Will Help You Maintain Momentum

You’ve worked hard to build momentum in your ministry, but how do you maintain momentum once you have it? Sometimes the process of building puts so much pressure on pastors and church leaders that they lose their passion. Instead of feeling uplifted, they feel almost unworthy and overwhelmed. It doesn’t have to be this way or even get to this point. Maintaining momentum isn’t always easy, but when done right, church leaders, pastors and members feel stronger, more faithful and more passionate about ministry. 1. Train Others To Help And Lead It’s easy to get so caught up in building …

Preach Without Notes And Connect More With Your Audience

Could you ever preach without notes? Right now, that probably sounds about as terrifying as a high-wire act without a net with zero experience. However, how often do you wish you could engage your members more? It’s not exactly comforting looking out and seeing your members looking bored or even worse, sleeping. Before you say it’s not possible, give preaching without notes a chance. It could be the perfect solution for better engagement and even church growth. Perfect Sermon But Zero Engagement You already work hard on your sermons. You do everything you can to make them perfect. This is …