Sharing your church message is easier than ever thanks to technology. You’re no longer tied to a phone tree, flyers and pamphlets.
Now, you’re able to spread God’s word over social media, your church’s website and of course, mobile apps. The great thing is you don’t need to be an expert to make the most of these apps.
The best apps for sharing your church message are social apps. With millions of users, you’re able to reach not only your members, but people across the globe too.
Instagram is perfect for sending out quotes set on beautiful backdrops. Send out scripture over images taken by your members. It only takes a few seconds to upload an image and share it with your followers. With the mobile app, people are able to engage with your posts whenever and wherever. Unlike most other social networks, Instagram is mainly app based and as of June 2018 has over 1 billion monthly active users.
Much like Instagram, Pinterest is a visual app and social network. The great thing is you’re able to organize your posts into boards. For instance, you might have one for showcasing photos from recent events, another for providing tips on Christian-themed parties, individual ministry group posts, scripture/quote posts and more. You can also link to blog posts as long as they have an image attached, so it’s great for churches that love to share a variety of messages.
Pinterest has fewer users at only 200 million monthly active users, but it’s no less effective.
Start sharing your church message in 280 characters or less with Twitter. While it used to be just 140 characters, you’re now able to share twice that! Twitter is a classic and the app is still popular. As of the first quarter of 2018, Twitter has 336 million monthly active users. If you have something quick to share or just want to inspire others who might want something positive in a long list of political tweets, Twitter is the app for your church to use.
Of course, Facebook has to be mentioned. The app allows churches to easily post images, videos and text to share with 2.2 billion monthly active users. It’s by far the biggest platform, making the app a must-have for churches. However, it’s important to note that posts from pages don’t always show up on newsfeeds, so it’s important to remind anyone following you to show your posts first on their feed.
If sharing your church message involves videos, get the YouTube app. In fact, if you’d prefer to skip Facebook and don’t mind putting your messages in video form, YouTube could be just as effective. As of January 2018, YouTube has 1.57 billion monthly active users and users spend an average of 40 minutes on the site at a time. This is great for sharing performances, engaging study guides, explanations of scripture and more.
Branded Church App
Of course, a branded church app is always a great way to share your message. You don’t have to just make the app about your church specifically. Add a Bible, study resources, advice for different genders and age groups, prayer requests, daily inspiring messages or thoughts and more.The more active you are with the app and the more useful it is, the more people who’ll use it.
Scheduling & Management Tools
Keeping up with all the interactions on these apps isn’t always easy. Both free and premium tools are available to help you out. Not only can you schedule posts to your accounts, but see how people interact with them. Some of the best tools to use include:
What To Share
Now the next step for sharing your church message is choosing what to actually share in these apps. Some great ideas include:
- Inspirational quotes
- Photos/videos of events, your church and members
- Christian-based humor
- Tips for staying strong when faith is challenged
- Study guides
- Scripture for specific reasons, questions, etc.
- Daily thought or question (great for Pinterest and Instagram for followers that might be journaling)
Of course, if you need more inspiration, take a look at how these churches are making the most of social media apps.
Ready to start sharing your own church message? Share not only from your app, but your church’s website as well.