Estimated reading time: 10 minutes
Outside of having a church website, blogging is one of the most effective church marketing and engagement tools online. Coming up with blog post ideas for churches isn’t always the easiest thing, though.
If you’re putting off regular blogging just because you’re not sure what to write, you’re definitely not alone. Coming up with new topics week after week might leave you at a loss for words.
Some blog posts topics perform better than others. So, instead of worrying about what to write next, use the following topic ideas to create an endless supply of posts.
Table of contents
- Ministry Specific Posts
- Break Apart Your Sermon
- Highlight A Favorite Christian App
- Recommend Christian Artists And Books
- Focus On Commonly Asked Questions
- Ask For Member Posts
- Make Regular Announcements
- Create Resource Lists
- Write Christian Lists
- Ultimate Guides
- Blog About Interviews
- Highlight Someone Special
- Create A Weekly Series
- Get Personal
- Set The Record Straight On Misinterpreted Scripture
- Take Surveys And Post Results
- Fun Posts Just For Kids
- Bible Study Guides
- Guides To Serving God
- Fictional Stories
- Related Links
Ministry Specific Posts
Often, the pastor is the main source of posts. However, these tend to encompass the church as a whole. What about your various ministry groups? Let each ministry group leader contribute a post weekly or monthly. This helps you target specific demographics, such as parents, teens or kids. It’ll also increase engagement on your blog as it’ll attract a wider variety of readers, including those outside your church.
Break Apart Your Sermon
One of the best sources for blog post ideas for churches is your sermon. Think back to how much you probably cut out of your weekly sermon to make it fit in your allotted time. Wouldn’t it be nice to dive deeper into various sections of your sermon and make use of parts you cut out or how to cut short?
Use your church’s blog to take a deeper look at your sermon. You might add in suggested reading and turn each portion of your sermon into a Bible study-style post. If you’re struggling to find sermon topics, try these lists:
You can also use the sermon topics and outlines as blog post ideas too. Since you’ll have a weekly sermon, why not turn it into a weekly blog post too?
Highlight A Favorite Christian App
People love use their smartphones and tablets. Help them continue exploring their faith and relationship with God by recommending Christian apps. Each month ask your staff to test out one or two apps to see how they work and whether they’re a good fit for your members and blog readers.
Create a review with a few screenshots of the app and explain why you like it. They don’t always have to be Christian specifically. If you’ve found a great to-do list app that helps your volunteers keep track of projects, highlight that too.
You can even create a list of apps, like our list of church apps that help make your members’ lives easier. People enjoy lists, especially when they’re useful.
Recommend Christian Artists And Books
In the same vein as apps, provide recommendations for great Christian artists and books. Maybe your favorite Christian rock band just released a new album. Give it a listen and highlight your favorite tracks. You might even consider creating a Spotify playlist based around the artist and share it on your blog.
Read an inspirational book lately? Review it and let people know how impactful it is. Of course, with books and music, you can easily create “best of” lists, which readers always enjoy. This also sparks conversation among readers, which is ideal.
To ensure a variety of reviews and lists, ask your staff, volunteers and members to contribute. You might even recruit a few volunteers specifically for reviews like this.
Focus On Commonly Asked Questions
Do you get a lot of the same questions from members, new visitors and website visitors? Maybe you’re always seeing the same questions on social media. Make a list. Go beyond simple questions, such as “what time are services” or “where are you located.” These are easy enough to answer on your church website’s homepage and footer.
Instead, answer questions about the Bible, common moral dilemmas or what to do if a friend doesn’t believe in God. For example, kids might ask if white lies are a sin or not, especially if you’re trying not to hurt someone’s feelings.
Ask For Member Posts
If you want to quickly grow your church’s blog, stop trying to handle all the blogging yourself. You have an unlimited supply of blog posts ideas for churches sitting right in your church. While many won’t want to actually write anything, they’re happy to tell you a personal story or how they handle everyday temptations. Of course, others are more than happy to write, but just make sure you proof the post first to ensure it’s appropriate.
Make Regular Announcements
Even if your church has an Events page, use your blog to make regular announcements. While these are normally geared toward your in-church members, you could also include announcements that apply to your online followers. For example, if you have a Facebook Live event coming up, add it to your list.
Depending on how much you have going on at your church, you may want to make this a weekly post. Try to post it the same day each week so people know when announcements go live.
Create Resource Lists
Everyone loves lists of helpful resources. If you’ve created blog posts around specific apps, you might create an ultimate resource list of all the app reviews so far. You can continuously update it as you write about more apps.
Resources don’t have to just come from your church’s website, though. You might create a list of the best online Bibles or helpful resources for teaching kids faith-based topics at home. Ask your members what types of resources would be useful to them.
Write Christian Lists
This might seem overly generic, but people absolutely love lists. In fact, our brains are primed to take advantage of what some experts call mental shortcuts. The format is too appealing to resist. They’re also easy to scan, while seeming less intimidating than longform posts.
Anything Christian-related works. For instance, you might have “8 Most Amazing Women Of The Bible” or “10 Christian Leaders Who Turned Their Lives Around.” These are not only entertaining, but help educate and inspire. You could even just together lists of inspiring stories you’ve found online.
Some of the best blog post ideas for churches are ultimate guides. These are usually longer posts and extremely useful. A popular example many churches have used is “The Ultimate Guide To Getting Married At XYZ Church.” You’ll probably only post these once every few months, but they’re still valuable to your audience and keeping bringing new visitors to your blog.
You could be more generic, such as “The Ultimate Guide To Planning A Church Wedding.” Naturally, add a section about specifics for your church. We like using this format at Reach Right Studios, such as The Ultimate SEO Guide For Churches.
Blog About Interviews
Enjoy talking with other Christian leaders? Not only can you video interviews, but turn them into blog posts too. Some churches post an actual transcript, while others only post the highlights and then link to the video. This gives you two ways for your church to be found organically online from a single interview.
Highlight Someone Special
Want to create blog posts that are sure to be shared? Try highlighting someone special in your church. It could be a staff member who goes above and beyond or the volunteer who’s always there when you need them. Did someone graduate high school or college? Maybe a couple just got married.
You can even highlight community members who don’t go to your church. For instance, talk about the retiree who just realized their lifelong dream of opening a restaurant. This helps tie the church community together. It also brings people to your church blog even if they’re not searching for a church.
Create A Weekly Series
Sometimes, the worst part of coming up with effective blog post ideas for churches is trying to do something completely new every week. Give yourself a break and make it easier to find inspiration by creating a series. Take a single topic and break into numerous topics. For example, you could take a single book in the Bible and create a Bible study series for a month or two just on that. Or, highlight common bad habits, such as skipping family dinners, and how to break them.
By picking a single topic you can break apart into sub-topics, it’s much easier to keep people coming back to continue the series and continually have fresh blog content too.
Testimonies and personal stories are a powerful way to connect with readers. For instance, if you were considering visiting a new church, would you be more motivated by a church website saying how great the church is or testimonials from actual members? Obviously, the latter is better as it speaks to the experience of those attending the church.
While adding testimonials to your church’s website is a must, you might want to also consider testimonial-style stories and personal stories as blog posts. Just make sure you try to use images of the person or people the story is about as this creates a better connection and makes things feel more genuine.
Ask members, staff, volunteers and even online followers to submit their stories. As long as it relates back to faith, it works well for inspiring others and growing your church.
Set The Record Straight On Misinterpreted Scripture
How often have you heard people quoting scripture, but completely misunderstanding the meaning? Odds are, even your current members do it sometimes. Anytime you experience this, write down the scripture. Then, put together a blog post about the misinterpretation and what the scripture actually means.
Take Surveys And Post Results
Statistics and surveys always make great blog post ideas for churches. Help members, online followers and fellow churches better understand trends and preferences by conducting your surveys. Explain the purpose, how you conducted it and the results. Odds are, churches and Christian leaders will probably be your main audience for these.
Fun Posts Just For Kids
Increase your church blog’s audience by writing posts just for kids. Your youth pastor or a Sunday school teacher might write these. You could even recruit a few parents or kids to write them. Consider using any of the topic ideas on this list, by writing for a much younger audience. Breaking apart a sermon? Simplify things to make it easier for kids to understand.
If you have some kids who want to write, have them write stories, poems and their own personal experiences with church. Consider asking the kids in your church family about what types of topics they’d like to see or write about.
Bible Study Guides
When people try to study the Bible, they’re not always sure where to start. So, help them by creating blog post Bible study guides. This also makes a great regular series. You could also break down hard to understand scripture if you’re not sure where to start your Bible guide focus.
Plus, this encourages people to continue learning and growing in their faith outside of church. Readers can comment and discuss the guide on your blog or even on social media.
Guides To Serving God
Sometimes, people aren’t sure exactly how to serve God outside of just praying and trying not to sin. Blog about ways to serve God on a daily basis. For example, you might blog about simple ways to help out others and why that’s important. You could post about how to not be judgmental, but instead reach out to help those different than you.
Finding great Christian fiction isn’t easy sometimes. Provide entertainment and inspiration by posting fictional stories on your church’s blog. This a unique and creative idea that can help you build an audience for your blog quickly. Anyone can write these, including staff, members, volunteers, online followers and even people from the community.
Always approve any stories before being published. Plus, the writer is likely to share the post to show off their hard work. If you have several writers, you might consider a serial or set of stories that tie together.
Growing your church and online following starts with a great church website. Learn more about our church website services so you can start building your church blog.
The best churches always have online presence. Much like the ones on this list and a personal favorite of mine, https://lhhouston.church/ . I really think that technology has helped churches improve their reach!