5 Changes To Google Adwords For Nonprofits You Need To Know

The Google AdWords for nonprofits program has benefited churches and nonprofits for years now, but that doesn’t mean Google won’t make changes at any time. In fact, Google has made several major changes to the program. Some actually make it much easier to use your grants, while others make it a little harder. The good news is it doesn’t take long to adjust to these changes and still make the most from your monthly grant funds. 1. Meet 5% CTR Monthly Google AdWords for nonprofits now requires all accounts to meet a minimum 5% click-through rate every month. This is …

How Your Church Can Change The World With Ad Grants

Every church would love the chance to change the world, but sadly, money sometimes gets in the way. Without the budget for expanding your reach, it’s often hard to make much of an impact outside of your local community, though that’s a wonderful place to start. Thanks to ad grants from Google, budget isn’t a concern anymore when it comes to marketing your church. Without finances in the way, you have more power to make positive changes in the world. Reach A Much Larger Audience Google grants for nonprofits allow you to reach a much wider audience by giving qualifying …

Google Grants For Charities – What You Need To Do

Google Grants for charities help you further your reach without squeezing your budget of its last dime. Church budgets are already stretched thin and this is why marketing isn’t always a top priority. Spending money on online ads is typically not one of the top choices. Google fully understands the struggles of churches and other charities. This is why the grant exists – to help you market your church for free. Ensuring Your Charity Status Google doesn’t just hand out grants to everyone. One of the most important requirements for applying and getting Google Grants for charities is to ensure …

Nonprofit Advertising Ideas For Your Creatives Ministry

The creative side of your ministry is often tasked with coming up with nonprofit advertising ideas, but where should you start? Churches often get a bad rap for boring advertising. It’s not something that’s as fun or engaging as snack food or cars. However, creative advertising is key to getting your church noticed and greatly expanding your reach. You might even find it’s more enjoyable to create than traditional advertising. Offer Free Ebooks No matter what form of advertising you’re using, you need to give people a reason to interact with your ad. For instance, you may have an ad …

8 Creative Nonprofit Advertising Campaigns That Work

Nonprofit advertising campaigns aren’t usually the most exciting or engaging. In fact, they’re often depressing or make you feel guilty. While these work on some people, your church could benefit by getting a little more creative. Just think about the types of advertising you notice most. It’s creative and engaging. The message sticks with you. That’s the type of creativity your church needs to make your next marketing campaign more successful. 1. Answer Questions Before They’re Asked How often do you get asked the same questions about the Bible, faith and church? If you’re creating ads or marketing material, answer …

What You Need To Know About Google Grants

Nonprofits don’t always have the budget necessary for marketing. However, they have more reason than most to get the word out. This is where Google Grants help. They were created to provide nonprofits with free advertising credits so they’re able to help more people. Your church may be eligible and could reach people both locally and globally. Imagine all the good you could do with free marketing. Getting The Grant Obviously, Google Grants aren’t just given out to any nonprofit that wants one. There are some requirements and you have to apply for the Google for Nonprofits program. The program …

4 Google Nonprofit Tools That Will Change Your Marketing

Did you know as a church you have access to powerful tools to transform your marketing? With Google Nonprofit tools, marketing doesn’t have to be stressful anymore. These are the kind of tools major businesses use, but you get them for free. It’s all part of Google’s desire to give back and help nonprofits change the world for the better. As long as you qualify for the program, which most churches do, you gain access to marketing and management tools that make running your church easier. 1. Use YouTube To Share Your Story People love a good story and sometimes …

Why Your Nonprofit Needs To Know About Google Ad Grants

You want to market your church, but you may not know how. You’ve created a website, but traffic isn’t great. You’re using Facebook, but Facebook limits your free reach. You’d love to buy ads to reach more people, but that just costs too much. The solution is one you may have never heard of – Google Ad Grants. If your church is eligible, your could market your church to millions every day for free. Not Another Expensive Cost You read that right – it’s free to market your church with Google Ad Grants. You know those Google ads you see …

A Quick Look At Google AdWords For Nonprofits

Church marketing is one of those things you know you need to do, but no one really wants to have to do it. With so many options, it’s overwhelming. Add in the costs of marketing and it seems an insurmountable task. The good news is Google AdWords for nonprofits helps ease much of the stress of expanding your church’s reach. While you’ll need to qualify and learn the ropes of managing your ad account, it’s well worth the time. Special Program For Nonprofits Google might seem like a tech giant that just wants to make a profit, but Google is …

5 Creative Ways Your Church Should Use Snapchat

If you’re trying to expand your church’s reach, your next step might be using Snapchat. It’s a great addition to other social platforms, such as Facebook. For churches trying to bring in a younger audience, Snapchat is a must. Out of over 300 million monthly users, 71% are under 34. Plus, the platform doesn’t hide your posts like Facebook tends to do. The key to standing out from all the others on the platform is to get creative. No one considers Snapchat to be serious, which is why so many younger people love it. So, have fun and you’ll attract …