The Ultimate Guide To Using Instagram For Your Church

When your church decides to go social, your first stop is probably Facebook, but what about Facebook’s other social network – Instagram. That’s right, Facebook actually owns both, so why not promote your church on both? Using Instagram for your church is fairly easy once you get the hang of how to use the platform. It’s a much more visual network, which is why many churches shy away. However, don’t let change hold you back from taking full advantage of Instagram. It’s a goldmine for churches and a great way to continue expanding your online reach. Why Instagram Matters If …

Why Your Church Facebook Page is Missing the Mark (And How You Can Fix It)

You already know Facebook has one of the most massive audiences online, but for some reason, your church Facebook page isn’t attracting many people at all. What’s going wrong? You post content, share upcoming events and more, but still, you only have a handful of members who regularly check in. Before you give up on Facebook, give your Facebook strategy an overhaul and try again. You may just need a few tweaks to make this social media giant one of the best ways to expand your reach. Why You Should Stick It Out You might think Facebook isn’t worth it …

5 Creative Ways Your Church Should Use Snapchat

If you’re trying to expand your church’s reach, your next step might be using Snapchat. It’s a great addition to other social platforms, such as Facebook. For churches trying to bring in a younger audience, Snapchat is a must. Out of over 300 million monthly users, 71% are under 34. Plus, the platform doesn’t hide your posts like Facebook tends to do. The key to standing out from all the others on the platform is to get creative. No one considers Snapchat to be serious, which is why so many younger people love it. So, have fun and you’ll attract …

If Your Church Isn’t Making Social Media A Priority – This Happens

Sometimes it’s hard to make social media a priority in your church when you’re already pulled in so many different directions. However, it has to be a priority. It’s one of the best ways to market your church, engage members, reach new people and create a thriving community that expands outside your church walls. If you rarely update your social platforms, you could face some serious negative consequences. As bad as that may sound, neglecting social media does have the power to work against your church. Your Church May Seem Nonexistent Social media is one of the top five ways …

How To Write The Ultimate Social Media Strategy For Your Church

Creating the ultimate social media strategy for your church does take time, but it’s well worth the effort. When you enter into social media haphazardly, you’ll get limited results. As with anything, a little careful planning goes a long way. Take the time to sit down and create a strategy that works well for your church. While it’s fine to learn from others, always adjust tactics to best meet your church’s needs. Know Where Your Audience Is Before you do anything, you have to choose which platform(s) you’ll use. If you have a limited budget, you might want to stick …

Why Social Media Is Changing The Way You Do Church

Social media use in relation to church is nothing new, but many churches are using social media to change how they reach and interact with others. It’s not just about sharing scripture or marketing upcoming events. Instead, churches are extending their walls to encompass social media followers too. If you want to get more from your social platforms, start using it to change how you do church. You’ll not only reach more people, but possibly grow your church too. Open Conversations With Non-Believers People of all types are on social media, including non-believers. While striking up conversations in person is …

8 Ways Churches Can Use Twitter Effectively

When you’re using a platform with a limited character count, it might seem difficult to find the right ways to make the most of it. However, churches can use Twitter effectively to reach a much wider audience. You’re able to send your message to millions of people at once. The key is knowing what type of content to share. When you tweet things your target audience will love, Twitter could easily become your church’s best marketing and branding platform. 1. Inspire Through Visuals Content that includes a visual element gets 94% more views, which means tweeting images, video clips, infographics …

The Ultimate Church Marketing Strategy

Every church needs a well thought out church marketing strategy to keep members coming back on a regular basis while gaining new members. While word of mouth is useful, it shouldn’t be your only marketing strategy. Why? Your members might have great intentions, but be horrible marketers. Luckily, marketing is usually budget-friendly. The main things you’ll need are time and of course, eager volunteers. Embrace Social Media Social media isn’t something your church can ignore. If you were to ask your members how many of them use social media on a regular basis, you’ll quickly see just how important it …

The Best Social Media Platforms For Your Church

Whether you love it or hate it, social media is a great tool for bringing people together, including your church members. Social media platforms let your church connect with members 24/7 and meet new people, who could eventually become new members. The key is using the right platforms. While there are numerous social networks, many of which you’ve probably never heard of, a choice few have thriving communities and are ideal for getting your church noticed online. Facebook Facebook shouldn’t come as a surprise. According to a 2018 Pew Research Center survey, 68% of adults in the US say Facebook …

Why You Should Think Of Your Church As A Brand

Why You Should Think Of Your Church As A Brand

Most church leaders don’t want to think of their church as a brand. It creates this negative view of treating the church as a business that’s only focused on boosting sales and overall revenue. However, branding is about much more than that. Yes, major brands do want to boost sales, but they also want to build customer loyalty. Churches want the same thing – loyal members who come back on a regular basis. Through branding, churches are able to keep current members and steadily build membership. Build Trust With Potential Visitors Sadly, many people have had bad experiences with churches. …