5 Social Media Mistakes That Are Hurting Your Church

Thomas Costello Church Leadership 0 Comments

Social media is one of the best ways to reach new members and engage current members, especially younger ones. However, social media mistakes could turn this highly effective tool against your church. The last thing you want is to drive people away. Luckily, these common mistakes are easy to avoid. With a little planning, Facebook, Twitter, and all the others could become your church’s online community. 1. Posting And Forgetting The top reason people use social media is to stay in contact with friends. When members and potential members find your church on social media, they expect to experience some …

The Ultimate Online Technology Strategy For Smaller Churches

Thomas Costello Web 2 Comments

Smaller churches are sometimes reluctant to embrace technology and take their churches online. However, having an online technology strategy helps boost member engagement and new church visitors. Odds are, at least part of your church family uses social media and mobile devices often. This means that part of your potential visitors are online too. Connect on a wider scale by getting your church online. It’s easier than you might think and the rewards are well worth the effort. Keep Consistent Branding One thing to always remember throughout your online technology strategy is to keep consistent branding. From having the same …

8 Tips To Using Social Media To Build Your Church Online

Thomas Costello Church Leadership 0 Comments

A website isn’t the only way to build your church online. There’s also the ever important social media. Whether you love it or hate, you can’t deny how popular it is, especially with millennials. If you want to reach existing church members and gain new members, social media is a powerful tool. To make the most of it, you have to be active. Think of social media as a way to have conversations with anyone and everyone all at one time. 1. Interact During Peak Times One of the benefits of using social media to build your church online is …

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Infographic: 25 Stats You Need To Know About Instagram For Churches

Thomas Costello Church Leadership 0 Comments

Instagram is the fastest growing social media platform in the world. It is growing five times faster than any other social network. Is your church using it? You should be. By now you know that your church needs to be using social media. You have an hour with your church family on Sunday mornings. Social media gives you access to your church for the other 167 hours each week. Most churches today are using Facebook, the world’s largest social network. Most of your church family is on there, and your church should be using it to grow.  If I was …

7 Ways Leaders Can Blow Their Influence On Social Media

7 Ways Leaders Can Blow Their Influence On Social Media

Thomas Costello Church Leadership 0 Comments

Whether you love it or hate it, social media isn’t going anywhere, but when church leaders embrace it, it’s a powerful tool for reaching members and non-members. As you post, you build influence on social media that helps others see you as a respected authority and someone they can trust. All it takes is one wrong post to suddenly blow that influence. You could ruin how your entire church family sees you and even hurt the church’s chance for new members. Luckily, it’s easier than you might think to avoid these costly mistakes. 1. Posting When Angry With 71% of …

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INFOGRAPHIC: How To Improve Your Church’s Facebook Reach

Thomas Costello Web 0 Comments

Have you noticed a change in the number of people you are reaching when your church posts on Facebook?  Facebook has made it clear that organizations, including churches should expect that at some point their organic reach will hit zero. Facebook is becoming a pay to play environment for churches, but that’s not to say you can’t still reach people organically. Here are some strategies your church can use to make sure your posts are seen by a high percentage of those who like your page. Infographic Courtesy of QuickSprout Facebook Twitter Google+ Pinterest LinkedIn