church branding Archives

Church Website Templates – The Pros And Cons

You have two main options for creating a church website – hire a web design company for a custom site or go with church website templates. Both are valid and can work well when done correctly. However, templates sometimes seem too good to be true. Before jumping on the website template bandwagon, it’s a good idea to understand what you’re getting. Balance the pros and cons to see if it’s better for your church to go custom or with a template. PRO: Quick And Easy The most obvious benefit of church website templates is they’re quick and easy to implement. …

16 Ways To Write Fantastic Church Website Copy

Want to know the secret behind some of the top church websites? They all have fantastic church website copy. Yes, their sites are also filled with useful resources, but their website copy is what draws in visitors to begin with and helps search engines rank their sites. Thinking of just uploading some basic FAQs and an About Us page? Skip basic and generic and write copy that will actually help you grow your church. 1. Know The Difference Between Copy And Content Often times, you’ll hear the words “copy” and “content” used interchangeably. While most of the tips here apply …

How To Pick The Right Color Scheme For Your Church Brand

When it comes to church branding, you’re probably more concerned with building a website and establishing a presence on social media. However, before you do all of that, you need to pick a color scheme for your church. As unimportant as it may sound, the colors you choose to represent your church have a major impact on how potential new visitors see you. Since your color scheme affects everything from your logo to design elements inside your church, pick colors that speak to and inspire your members, both online and within the church. Where You’ll Use Your Color Scheme Picking …

Utilizing Facebook To Grow Your Church Community

You want to grow your church community, but where should you start? Facebook is the king of social media and the perfect place to start growing your church. The good thing is Facebook offers numerous ways to reach out to your members and the entire Facebook community. The key is to be as active on the platform as you are in your church. With the help of social media savvy volunteers, Facebook could become one of the most powerful tools you have for engaging and growing your church. Use Facebook Ads Facebook ads reach the millions of daily users on …

Nonprofit Advertising Ideas For Your Creatives Ministry

The creative side of your ministry is often tasked with coming up with nonprofit advertising ideas, but where should you start? Churches often get a bad rap for boring advertising. It’s not something that’s as fun or engaging as snack food or cars. However, creative advertising is key to getting your church noticed and greatly expanding your reach. You might even find it’s more enjoyable to create than traditional advertising. Offer Free Ebooks No matter what form of advertising you’re using, you need to give people a reason to interact with your ad. For instance, you may have an ad …

8 Creative Nonprofit Advertising Campaigns That Work

Nonprofit advertising campaigns aren’t usually the most exciting or engaging. In fact, they’re often depressing or make you feel guilty. While these work on some people, your church could benefit by getting a little more creative. Just think about the types of advertising you notice most. It’s creative and engaging. The message sticks with you. That’s the type of creativity your church needs to make your next marketing campaign more successful. 1. Answer Questions Before They’re Asked How often do you get asked the same questions about the Bible, faith and church? If you’re creating ads or marketing material, answer …

Ad Grants For Churches – What You Need To Know

The first thing you think of when it comes to using ads for your church is the cost. That’s not surprising, but what if there was a free way to boost your church marketing? Google ad grants for churches and other nonprofits are designed to help you benefit from the power of Google without hurting church finances. Before you apply, it’s important to know how the grants work and whether they’re the right choice for your church. The Basics Of Ad Grants For Churches Google provides churches and other nonprofits with $10,000 worth of AdWords advertising every month. Of course, …

The Best Apps For Sharing Your Church Message

Sharing your church message is easier than ever thanks to technology. You’re no longer tied to a phone tree, flyers and pamphlets. Now, you’re able to spread God’s word over social media, your church’s website and of course, mobile apps. The great thing is you don’t need to be an expert to make the most of these apps. The best apps for sharing your church message are social apps. With millions of users, you’re able to reach not only your members, but people across the globe too. Instagram Instagram is perfect for sending out quotes set on beautiful backdrops. Send …

What’s In A Name – Everything Apparently

Do church names really matter that much? After all, as long as people know that it’s a church, that’s the most important part, right? As it turns out, your church’s name does matter. It’s not enough to just be First along with your denomination. Potential new members are looking for more. Do you need to change your church’s name? Probably not, but if you’re planting a new church or membership is abysmally low, it might be worth trying something different. The Switch To Something Different There are several new trends among church names that are quite different than traditional naming …

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