5 Changes To Google Adwords For Nonprofits You Need To Know

The Google AdWords for nonprofits program has benefited churches and nonprofits for years now, but that doesn’t mean Google won’t make changes at any time. In fact, Google has made several major changes to the program. Some actually make it much easier to use your grants, while others make it a little harder. The good news is it doesn’t take long to adjust to these changes and still make the most from your monthly grant funds. 1. Meet 5% CTR Monthly Google AdWords for nonprofits now requires all accounts to meet a minimum 5% click-through rate every month. This is …

How Your Church Can Change The World With Ad Grants

Every church would love the chance to change the world, but sadly, money sometimes gets in the way. Without the budget for expanding your reach, it’s often hard to make much of an impact outside of your local community, though that’s a wonderful place to start. Thanks to ad grants from Google, budget isn’t a concern anymore when it comes to marketing your church. Without finances in the way, you have more power to make positive changes in the world. Reach A Much Larger Audience Google grants for nonprofits allow you to reach a much wider audience by giving qualifying …

8 Creative Nonprofit Advertising Campaigns That Work

Nonprofit advertising campaigns aren’t usually the most exciting or engaging. In fact, they’re often depressing or make you feel guilty. While these work on some people, your church could benefit by getting a little more creative. Just think about the types of advertising you notice most. It’s creative and engaging. The message sticks with you. That’s the type of creativity your church needs to make your next marketing campaign more successful. 1. Answer Questions Before They’re Asked How often do you get asked the same questions about the Bible, faith and church? If you’re creating ads or marketing material, answer …

Why Your Nonprofit Needs To Know About Google Ad Grants

You want to market your church, but you may not know how. You’ve created a website, but traffic isn’t great. You’re using Facebook, but Facebook limits your free reach. You’d love to buy ads to reach more people, but that just costs too much. The solution is one you may have never heard of – Google Ad Grants. If your church is eligible, your could market your church to millions every day for free. Not Another Expensive Cost You read that right – it’s free to market your church with Google Ad Grants. You know those Google ads you see …

A Quick Look At Google AdWords For Nonprofits

Church marketing is one of those things you know you need to do, but no one really wants to have to do it. With so many options, it’s overwhelming. Add in the costs of marketing and it seems an insurmountable task. The good news is Google AdWords for nonprofits helps ease much of the stress of expanding your church’s reach. While you’ll need to qualify and learn the ropes of managing your ad account, it’s well worth the time. Special Program For Nonprofits Google might seem like a tech giant that just wants to make a profit, but Google is …